Diving In to Social Media

See how a Rotary member used social media to organize a worldwide fundraiser and set a Guinness World Record. And discover what social media can do for you.
Video Credit: Rotary International

Paul didn’t know much about social media, but when it came time to publicize his club’s global “swimarathon,” he dove right in. Using a combination of social media tools, Paul got over 200 Rotary clubs on six continents to join the marathon, raised more than $100,000 for polio eradication, and attracted 16 new members.

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