| Club Name | Paddington | | Country | United Kingdom | District | 1130 | | Region | Europe: Western | | Membership Element(s) | communication, recruitment, public relations, diversity | | Issues | ailing and ageing membership, estimated that club would cease in 10 years if it did not recruit members. Club decided to set aside �1000 to go towards recruitment, to pay for joint meetings with local organizations and to subsidize the under 35 years of age new member by 50% | | Strategies | Club accepted the strategy to gain new members, by actively asking people to join. Held joint meetings, discounted the membership fees for under 35's. Advertised for members in press releases. Made the Club less formal, more friendly and more fun. Abandoned dress code. We moved the meetings to the evening. We have a different evening every 5 week month. We give the opportunity for members to address the Club for 2minutes on a subject of their choice. | | Results | We have grown from 16 members to 22 members. All are under 40 years of age, one is in her fifties. Our new President will 35 years of age. It is a vibrant Club with new enthusiasm and energy. Last year, the Club won the Millennium Cup for the most improved club in the District. | | Contact | Mac Purcell | Email | purcell@gmail.com | | Phone | | Fax | | | Website | http://paddingtonrotary.org.uk |
| Club Name | Sandton | | Country | South Africa | District | 9300 | | Region | Sub-Saharan Africa | | Membership Element(s) | communication, public relations | | Issues | | | Strategies | The RC of Sandton developed a club-focused survey that asked questions to measure the effectiveness of a Rotary Club. The point being that once a Rotary club knows how effective its members and community believe it to be, then it can make the adjustments�to become an effective club | | Results | | | Contact | PDG Peter Dupen | Email | dupen@yebo.co.za | | Phone | | Fax | | | Website | |
| Club Name | Jaro Centraline | | Country | Philippines | District | 3850 | | Region | Philippines | | Membership Element(s) | club celebrations, public relations, communication | | Issues | | | Strategies | The RC of Jaro Centraline created a program termed �Small Change.� This program is in response to the call of R.I. President Jonathan Majiyagbe for Rotarians all over the world to �Lend a Hand.� Every meeting we contribute small amounts and the collection is given to a Rotarian on rotation basis. That Rotarian has to perform a small act of kindness to be reported during each subsequent meeting. Some examples include: handing surprised cash gift to security guards, giving food to some street children, helped some working students buy instructional materials, paid for college placement examination fees of poor students. | | Results | | | Contact | Ric Patricio | Email | | | Phone | | Fax | | | Website | |
| Club Name | Fort Dodge - Daybreak | | Country | USA | District | 5970 | | Region | USA:Central:Plains | | Membership Element(s) | communication, public relations, organizing new clubs | | Issues | | | Strategies | Interest in forming the Rotary Club of Fort Dodge-Daybreak, Iowa, USA, was aroused by recruiting members from the news media who then wrote about the new club in the local papers. The Rotary Club of New Tampa, Florida, USA used a similar method and ended up with 63 charter members. | | Results | | | Contact | | Email | | | Phone | | Fax | | | Website | |
| Club Name | Eugene | | Country | USA | District | 5110 | | Region | USA:Western:Pacific Northwest | | Membership Element(s) | communication, recruitment, public relations | | Issues | | | Strategies | To commemorate its 75th anniversary, the Rotary Club of Eugene, Oregon, USA, published a history of Rotary in the Eugene area. The publication was used as an advertising supplement in a business publication with a subscription list of some 4,000 business and professional people in the area � an excellent way to reach potential members. | | Results | | | Contact | | Email | | | Phone | | Fax | | | Website | |
| Club Name | Batangas | | Country | Philippines | District | 3280 | | Region | | | Membership Element(s) | communication, recruitment, public relations | | Issues | | | Strategies | The Rotary Club of Batangas focuses on the recruitment of new qualified members. Promoting Royary International (Rotary Club of Batangas) which must create an awareness and good rapport with the community in order to make the life-changing difference a success and therefore inspire other Rotarians and ordinary citizen to replicate the example. Rotary Club of Batangas decided to have a telebvision advertisement as the medium of expression to expand the reach in promoting the Rotary's ideals and community service opportunities, and likewise increase project's volunteer or financial support. The club thought it would be the most effective means of public relations to date, broadcasting in particular, with the obvious reason of its greater audiene to the elite and the common people. The club believed that the greater the impact of a Rotary;s public image campaign like our own original PR materials, a Power Point presentation giving emphasis to the meaning of What is Rotary?, Why join a local Rotary Club?, the Four-Way Test, and the Object of Rotary will all surely build better understanding of Royary and become mutually beneficial as other community leaders and potential members would learn of it; thus increasing Royary's pool of membership candidates. Since June 2006, Rotary Club of Batangas advertismente airing with approximately ten times repetition on each three airtime slots starting at 7:00am-10:00am, 11:00am-2:00pm and 3:00pm-6:00pm daily on Channel 6 (STV-6) a local cable TV channel of Batangas CATV, Inc. It has a cablecast coverage that encompasses the whole areas of Batangas City proper, including other outlying barangays, and some far-flung municipalities in the province of Batangas like San Pascual, Bauan, Taal, and Lemery, and with an estimated 75,00 viewers who have this cable television services. With the following texts in a Power Point presentation: Rotary Club of Batangas meets every Tuesday/7:30pm at the Kumintang Hall of Alpa Hotel in Batangas City; What is Rotary?...Rotary is a worldwide organization of business and professional leaders that provide humanitarian service, encourages high ethical standards in all covations, and helps build goodwill and peace in the world; Why Join Your Local Rotary Club?...* Professional Networking - A founding principle of Rotary was to meet periodically to enjoy camaraderie and enlarge one's circle of business and professional acquaintances; * Service Opportunity - Club members have mayn opportunities for humanitarian service, both locally and internationally; * International Awareness- With more that 31,000 Rotary clubs in over 160 countries, Rotarian gain an understanding of humanitiarian issues through international service projects and exchange programs; * Friendship - Rotary was founded on fellowhsip, an ideal that remains a majoy attraction of members today; * Good Citizenship - Weekly Rotary club programs keep members informed about what is taking place in the community, nation, and world and motivated to make a difference; * Family Foundations - Rotary sponsors some of the world's largest youth exchange, educationsal exchange, and scholarship programs; * Enterntainment - Social activities give Rotarians a chance to let loose and have fun; * Ethical Environment - Encourange high ethical standards in one's profession and respect for the all worthy vocations has been a hallmark of Royary from its earliest days. In their business and professional lives. Rotarians abide by the Four-Way Test: Of the things we think, say or do: 1. Is it the TRUTH? 2. Is it FAIR to all concerned? 3. Will it BUILD GOODWILL and BETTER FRIENDSHIP? 4. Will it be BENEFICIAL to all concerned? *Leadership Development - Rotary is an organization of successful professionals. Team building, fundraising, public speaking, organization, and communication are just a sampling of the leadership skills that club members can exercize and enhance; *Diversity in Membership - Rotary's classification system ensure that a club's membership represents a variety of the community's professional men and women, including leaders in business, industry, the arts, government, sports, the military, and religion; and Object of Rotary - The Object of Rotary is to encourage and foster the ideal of service as a basis of worthy enterprise and, in particular, to encourage and foster: First - The development of acquaintance as an opportunity for service; Second- high ethical standards in the business and professions, the recognition of the worthiness of all useful occupations, and the dignifying of each Rotarian's occupation as an opportunity to serve society; Third- The application of the ideal of service in each Rotarian's personal, business, and community life; Fourth - The advancement of international understanding, goodwill, and peace through a world fellowship of business and professional persons united in the ideal of service. Through this Cable TV advertisment our club gain four new quality members, and we are expecting more new quality members in the coming Rotary Year; 2007-2008. The local Cable TV station billed our club for Pph 5,000.00 a month, Pph 60,000.00 a year. | | Results | | | Contact | Edgardo ""Ed"" E. Catalan | Email | | | Phone | | Fax | | | Website | |
| Club Name | Ausable Forks, NY | | Country | USA | District | 7040 | | Region | USA:Eastern:Mid Atlantic | | Membership Element(s) | retention, retention, new member orientation, continuing member education, communication | | Issues | Induction ceremony needed improvement to make it more meaningful. | | Strategies | We added an educational element to our induction ceremony. One of the Paul Harris Fellows explains Rotary's history, the scope of Rotary International and outlines Rotary's ideals. The most moving is the summary which came from a 1985 issue of the Rotarian. This suggested a pledge for all attending. ""I pledge to not be a cog in the Rotary wheel, but to be part of its driving force. To make my Rotary attendance a joy and not a burden. To serve my club in any capacity in which I am asked to serve. To be an ambassador from my vocation to my club, my community and society, as I know I must vindicate my affiliation with Rotary. To recognize my community as my particular plot of ground to till, not only for my security, but for all of mankind. To be proud to associate with people of all colors, creeds, and races, knowing with the deep conviction that international understanding is the root and not the fruit of international peace. To put Rotary to work where I work. To live Rotary where I live. Or, in other words, not to be just a member, but to be a Rotarian."" | | Results | Everyone was impressed. This pledge came from the February 1985 Rotarian, article by Bernard Schaefer. | | Contact | John Ryan | Email | adkmtcabin@yahoo.com | | Phone | 518-647-5984 | Fax | | | Website | |
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