Rotary.org: News - Oklahoma City club meets in a pub

 Oklahoma City club meets in a pub

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Lealon Taylor, Emilee Truelove, and Mark Mann, members of the Rotary Club of Bricktown Oklahoma City, make a presentation to the winner of the club's Four-Way Test essay contest. To attract younger members, the club meets in a bar and holds evening meetings. Photo courtesy of Bricktown Rotary Club

Working for a politician in Oklahoma, USA, Mark Mann had been to plenty of civic group meetings. So when a friend asked him to consider joining a Rotary club in their town, he was anything but enthusiastic.

"I said, you have to have lost your mind," Mann recalls. But the friend returned a few weeks later insisting that the Rotary Club of Bricktown Oklahoma City was different. "We don't sing, they have great speakers, and they have great community service projects," the friend said.

"I tried it out for a couple of weeks and decided it was a good fit for me," says Mann, who is now serving as the club's president. "I've been there ever since."

The Bricktown Oklahoma City club marked its seventh anniversary on 11 September, with more than 60 members and an average age of 35. Mann and past club president Lealon Taylor point to several key ingredients that have helped the club attract and retain young members.

For starters, the club meets in a pub. First-time guests are treated to two free beverages, compliments of the club.

"It's important to choose a location that's fun and well known," Taylor says. "We meet in the Bricktown Brewery, which is a local landmark. It's easy to invite your friends to come down to the brewery and have a couple of drinks on the club and learn more."

The club founders also decided on a meeting time of 5:30 p.m. After 15 minutes of social time, Mann says, the club meeting is kept under 45 minutes. Some members go out to dinner together afterward.

"People in their 20s and 30s are not going to get up early to go to a breakfast meeting, in my opinion," Taylor says. "And lunch every week is always difficult if you’re a young professional. So our attendance does well because we're right after work, we're right downtown, and it's a fun place to be."

Getting their hands dirty

But being fun isn't good enough, he notes. It's equally important to give members something to do.

"Younger people really want to get their hands dirty," Taylor says. "We can't write checks for everything. So we have a goal of doing at least one community service project a month and encouraging everyone to be a part of that as much as they can. We also have an extensive international project."

The club partners with the Rotary clubs of Carlsbad, California, and Tecate, Baja California, Mexico, to operate a clinic for children with cleft palates in Tecate as its signature international project.

The club's activities are family-friendly. "I brought my 20-month-old out to an Alzheimer's walk a few years ago," Mann says. "Many of our members bring their children and spouses with them to service projects, or even meetings."

Both Mann and Taylor have heard the criticism that quantity does not always equal quality. But they insist that the club is effective at weeding out people who are not committed. Mann notes that 100 percent of the club's membership participated in at least one community service project last year.

Mann sees a long future for Rotary.

"There's always going to be human suffering, natural disasters," he says. "There's always going to be a need for Rotary globally to band together at a moment's notice and solve a problem quickly and efficiently, which is what Rotary does."

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14 Comments:
At 9:25AM on 25 April 2011, RON SEETO Newmarket D.9920 wrote: Innovative initiatives... our neighbouring District 9930 has an Espresso club. We in D9920 are investigating this as well as setting up New Generations and e-Clubs.
At 11:32AM on 3 January 2011, David Dollieslager wrote: Our club has always (since 1982) been a supper club. Most of our members are owners of small businesses, so it's not possible to make breakfast and would be difficult to be at lunch when you may be working 40 miles from the meeting place. It works well and really encourages fellowship at days end. We now have our own clubroom that we completed 2 years ago and use for all of our meetings.
At 1:05PM on 12 October 2010, Simon Bryan wrote: Funny - around this part of Sydney, evening meetings are the norm - although most include a meal. Australia does not have a tradition of late night meals - and many are in our licenced clubs and pubs.
At 9:21AM on 30 September 2010, Dan Maxham wrote: Our Club has grown to the point where we need to split and the evening Pub Club is a great idea!
At 10:27AM on 28 September 2010, Andy Wood wrote: Fantastic! October 6th is the first meeting of the Rotary club I am helping start. We too are meeting in a brew pub, 5:30pm, and we are stressing community service. No songs for us. Just a nice toast at the start of the meeting to Service Above Self. District 5400, Boise Idaho
At 10:26AM on 28 September 2010, Leigh Horsley wrote: The Bricktown Club was a great inspiration to us as we were chartering our brand new Old Town Club in Wichita. They were really helpful, inviting us to visit to see how they do things and coming up to visit with us. We love our after hours club and are excited to be part of creating a new Rotary tradition!
At 10:26AM on 28 September 2010, "MO" Greenwood - DGE - Kansas wrote: My thoughts exactly. I am promoting "Rotary 5:45 - an evening well spent without the wallet being bent." I too think the future of Rotary is in this club transition. Rotary dropouts will be encouraged to return and offer their input, new invitees will be asked for their input before they are proposed as members. All of this is a 'plus.'
At 9:37AM on 27 September 2010, Kofi Addo wrote: Good stuff. My club was chattered in 1964 but membreship is dwindling ;this piece will give us a few ideas to rope in new members. D 9100 GHANA
At 9:36AM on 27 September 2010, decha patamasiriwat wrote: It is the good way.
At 11:31AM on 23 September 2010, David Naismith wrote: Interesting! Here in BC Canada the alcohol limit for driving has just been lowered to 0.05 which is essentially 1 beer. So wouldn't work. A few years ago we went back to singing the welcome song including shaking hands. Our club atmosphere is much more fun now. Different strokes for different folks I guess.
At 11:35AM on 23 September 2010, Holley Mangham wrote: I am secretary of Bricktown Rotary. I am so proud of our little club! Before Lealon Taylor (quoted in the article) invited me to Rotary, I thought of it as a civic group for older, wealthier people. Once I visited a few times, I was hooked! I have been able to get much more involved in the community on a personal level. As a 30something professional, I don't have a lot of extra money to donate, but I do have time and a passion for helping others.
At 11:35AM on 23 September 2010, Jenny Flower wrote: Conncidentally we are holding a first interest meeting for a group of 25-40 year olds in a pub this evening. The information in this article is therefore relevant and of great interest to me. D9270 South Africa
At 10:31AM on 21 September 2010, Rtn Ssebbula Mesach wrote: Exellent member retantion tips. Thanks for all the hard work! Mesach Ssebbula, Rotary Club of Masaka, D 9200
At 10:29AM on 21 September 2010, Dean Kennedy wrote: Having just finished my president year and turning 39 in the process, I see a LOT of relevance in this type of club structure for our Gen X Rotarians. While the mix of contribution and fellowship is really the same for all generations, there is definitely a difference in the way it is delivered. Our club too meets in a pub, and has a good percentage of under 40's (or close to it). We no longer sing Rotary grace (or even say it). Our Board is dropping a couple more "traditions" to help make sure we're as relevant to our members as possible. We love our older Rotarians too, some of whom make exceptional contributions and have been doing so for longer than I've been alive. They inspire us, and they're enthusiastic about the direction we're going too. While Rotary definitely attracts "leaders", it to me is more about "community contribution" than the older style perceived (even if not 100% accurate) "captains of industry". I believe most Rotary clubs will transition in some way to this kind of organisational mindset over the next 10 to 15 years.

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